Mobile Apps are the third generation of WWW websites

Mobile Apps are the third generation of WWW websites

The Internet is changing its face all over again and this time, there are two factors that are acting like an ideal driving force and bringing a momentum to this change. The first factor is the varying “Consumer Demand” and the second factor is the “changing technical environment” of the medium of access.If we have a look at...

Click! - Can make it or break it

Click! - Can make it or break it

We’ve all been on the receiving end and the sending end. Once sent cannot be taken back, one click of a button might lose quite a lot for us. Emails have become a part of our routine, but why are customers not paying attention to our promotional mails in their inbox. Is it not impactful enough to grab...

Viability of Print Advertisement and Digital Advertisement

Viability of Print Advertisement and Digital Advertisement

‘Necessity is the mother of invention’ nowadays is quoted as ‘invention’ is mother of necessity in the business world. Nowadays, people experience new things every day. The current market invents interesting things to satisfy the requirements of the user and making life easier for them. It is only though advertisement people recognize these goods. The demand is created...

Why Social Media Marketing is better than Search Engine Marketing?

Why Social Media Marketing is better than Search Engine Marketing?

There are a number of ways to get visitors on one’s website. The basic, which individuals and business, almost have to struggle while investing their money and time are into search and social.  One has to understand this for conducting business in the Internet world. One is always in a conflict which is better than the other or...

The Good, Bad and Ugly Side of Facebook Marketing

The Good, Bad and Ugly Side of Facebook Marketing

A lot of social media stalwarts have hinted at the fact that “Facebook ads” may be using bought likes whilst suggesting that it is a legitimate way to engage users. However, a lot of customers are disappointed because even though they get the ads, they don’t get the legitimate users that they are talking of. Instead, they get...

Convenience, Conversions and Contracts; The 3 Important C of Online Marketing

Convenience, Conversions and Contracts; The 3 Important C of Online Marketing

Being Lazy ain’t Bad Anymore, the “Convenience” of Online Marketing Online marketing has gone from becoming a rage to becoming a norm. It is impossible for a business to survive these days without entering into the realms of online marketing. However, it isn’t for nothing that online marketing has gained so much popularity. There are more than enough...

Why Twitter is One Hell of a Search Engine

Why Twitter is One Hell of a Search Engine

Normal 0 false false false EN-US X-NONE X-NONE Twitter, like all other social media portals, is also a platform for promotion but there is more to it. It helps incredibly as a search tool. Surprised? Well, it is true! People usually use popular search engines such as Yahoo or Google to look for people, companies etc. However, have...